YPR has created the world’s first AI‑powered media pitch test application
Frequently Asked Questions
Press Test™ is a robust tool designed specifically for marketing and PR professionals who are tasked with pitching to media outlets. Whether representing themselves or their clients, these professionals can leverage Press Test™ to evaluate and strengthen their pitches prior to sending them out. This ensures that every pitch delivered is of the highest quality.
Press Test™ is designed to evaluate story pitches aimed at outlets unfamiliar with the client, facilitating the foundation of a relationship with media representatives. The system is not optimized for pitches intended for retail publications, gift catalogues, and tabloids.
We designed the Press Test™ with the recommendation in mind that a pitch should get a minimum score of 70 to be sent out to media.
The Press Test™ Essential is now available for $49 USD monthly with unlimited usage. Users can try Press Test™ Essential for 7 days free.