Sparking Curiosity

The Newsroom™ is a weekly touchpoint with clients to establish priorities, stimulate collaboration and create meaningful storylines for targeted audiences.

The Press Test™ is a series of strategic considerations to generate newsworthiness when crafting stories for media. The goal is to ensure stories capture the media’s interest and create public conversations.

The Reach and Greet™ model is for activating PR plans: we reach out to target audiences with the key messages and engage in conversations to elevate the client’s presence in key ecosystems.

A monthly Credibility Index Report with insights into PR marketing activities on behalf of the client, impact and results, lessons learned and next steps.